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Satisfaction by Gender: Digital Satisfaction Index™ — Performics

Women are generally more satisfied with their digital experience than men. Based on our research, women have a higher satisfaction score in three of the four verticals assessed (Household, Travel and Retail). However, men are typically more satisfied with Financial Services. Particularly, there’s a large gap in the amount of satisfaction within the Retail industry.…

via Satisfaction by Gender: Digital Satisfaction Index™ — Performics

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